Creating and running a successful yearbook program does require a lot, but it doesn't have to be a mystery. While this post isn't designed to promote one specific yearbook publishing company, I am happy to share some expertise from my amazing Jostens representative. With 14 years in the industry, she has seen a thing or two and knows a thing or two about yearbooks. In this interview with a yearbook representative, I am happy to introduce my long-time yearbook rep and friend: Rebecca Kilday. Below she shares peeks into the industry and her … [Read more...]
Yearbook Distribution Day Tips and Best Practices
Yearbook distribution day is both exciting and worrisome for a yearbook adviser. There are so many things that can go wrong, but they don’t have to! I don’t have it all figured out, but over the years I have developed some methods and strategies to help make the day a success. I’m sharing those Yearbook Distribution Day Tips and Best Practices here!Pre PlanningIt just takes a little bit of work up front to make things go smoothly on yearbook distribution day. Halt sales - We sell online and at school, and what’s sold at school … [Read more...]
Tips for New Yearbook Advisers
When I was asked/told I would be the yearbook adviser over ten years ago, I said what any good new hire would say: “Sure!” I had never been on the yearbook or newspaper staff before, and my degree wasn’t in journalism. I stepped into a situation where the previous adviser had left on bad terms, so the staffers hated me – that is an understatement. So, through much blood, sweet, and tears, I eventually learned everything the hard way and on my own – again, another understatement. Now, I am still learning, … [Read more...]