yearbook class Archives - Faulkner's Fast Five

Tips for New Yearbook Advisers

When I was asked/told I would be the yearbook adviser over ten years ago, I said what any good new hire would say: “Sure!” I had never been on the yearbook or newspaper staff before, and my degree wasn’t in journalism. I stepped into a situation where the previous adviser had left on bad terms, so the staffers hated me – that is an understatement. So, through much blood, sweet, and tears, I eventually learned everything the hard way and on my own – again, another understatement. Now, I am still learning, but along the way, I learned to love it. I have a supportive administration, faculty and community, good vibes from our student body, great publishing company, and an amazing yearbook rep. Hopefully, with that bit of good vibes going, I can share with you the things that have worked for me. So here we have the first five things that you need to do NOW if you are just starting out.

Deadlines and Ladder– Yearbook class is almost like a company. It operates with one foot in the school world and one foot in the business world. The first thing you need to do is sit down with your yearbook rep or company and find out when your deadlines are. Once I have those deadlines, I handle them a couple of ways. First, I make the ladder and set every page that needs to be created. Second, I NEVER give my students the drop-dead deadline. In fact, they get a couple of deadlines from me: a preliminary and a final. Often, there is one in between that one, too. I chunk my pages based on content and what I know we can get done first. For example, my business ads are always submitted on the first deadline, student portraits usually go next, and so on. Also, I give students at least two deadlines to work on a time – the closest one and the next one. In fact, my students are basically assigned every page/topic they will be completing for the year the first or second week of school! That way there are no surprises, and we can make our deadlines!

Budget – Again, this is something you will need to sit down and talk to your company rep about the first week of school or before. Once you know what the overall bill will be, you can work backwards to begin collecting money. We sell business advertisements and senior tribute advertisements to help lower the cost of the book for our students. I teach in a very rural school district, and I wanted as many students to have the opportunity to purchase a book as possible, so the ad sales help. It’s important to know the end goal up front, so you don’t overspend on book design extras, etc. My full yearbook curriculum has an entire teaching pack included for business sales, etc.

Equipment Organization and Photography – Whether you have a small staff or a large staff with a lot of equipment or a little, there has to be a system to keep up with everything so it’s all protected. My staff has several cameras, lens, etc. and each staff has a laptop as well. Before they can even use the equipment, they must sign a release form. My principal approved my form, and I hand it out on the first day. Next, I have system for check outs. Anything checked out must be signed out and signed back in. For the computers and other materials, each student has a bucket and a cubby. Last, one of the most important things you can do to protect images and keep them organized is to require each student to have his/her own memory card. In the past, I’ve supplied those cards and they get lost, stolen, broken, and/or erased. Once I started requiring staffers to have their own cards, those problems were almost nonexistent.

Teamwork and School Spirit – The dynamic of yearbook staff can be really tough for a couple of reasons: large personalities and the pressure of getting things done. I start on the first day building the concept of teamwork and collaboration. We do team-building activities, and we talk about what each person has to offer. We also take a look at our own struggles, so that we know everybody has room to grow and we can learn from each other. The other component of keeping a positive attitude going is making sure the student body feels connected and supported by us. Each of my staffer gets a list of students (I divide the entire student body up) that he/she keeps track of all year. They get to know the people on their list through projects I assign, and they make sure those people are being covered in an authentic way. I have several of these projects in my store, or you can let your students brainstorm some! Also, I always have a small gift for my staffers on the first day to let them know how much I appreciate them! Our theme this year is related to the idea of authenticity – so I went with Coke’s real thing slogan! Plus, my staffers know how much I love my real, RED coke!

Grading – If your yearbook class is for credit, grading can be a sticky issue, so it must be consistent and formulated. My staffers get grades several ways: selling ads, selling my books, meeting deadlines, projects, and pages. I use rubrics to grade their pages with. Projects include photo challenges, interview challenges, presentations, etc. They also do grammar worksheets and sometimes we read info texts on hot topics and answer questions. All of these items can be found in my full yearbook curriculum that is ready to go for you.

In all, I realize there is a lot of turnover in the yearbook adviser world, and rightfully so. It’s not an easy job for many reasons: deadline stress, money worries, drama from staffers, un-supportive admin and/or faculty, nosy or apathetic community members, subpar publishing companies, and the list goes on and on. So, if you are a new or newish yearbook adviser, I hope I can share something from my struggles along the way that can help you. If you have a little bit of extra time, stop over by my FB page and watch my webinar on “Getting Started as a Yearbook Adviser.”

So…..my #1 tip for new yearbook advisers? Eat the elephant one bite at a time. You can’t change the world — or a yearbook program — in a day! Be sure to stop over to my other post: Kicking Off Back-to-School in Yearbook Class for some other fun tips!

Love this content? Join a group! There are already tons of ideas, freebies, and fabulous teachers in my new groups, and joining is simple. Just click over to the following links, answer a few questions, and voila! Thanks again for following along my classroom stories and small-business journey. I really do hope you to see you over in my new “backyards” where we can chat and share all things English and Yearbook.

Written by: Julie Faulkner, updated 2020

Increasing Yearbook Coverage: 5 Ways to Include More Students

In a previous post, I mentioned some challenges I had as a first year as a yearbook adviser regarding coverage (the number of times each student appears in the yearbook), so I wanted to elaborate and provide some ways I eventually worked through increasing yearbook coverage. Unfortunately, when I became the yearbook adviser, the publication was exclusive for big sports and seniors. That saddened and worried me all at the same time. If a book is to document the year that everyone enjoyed and was a part of, how can this time capsule I am helping to create only reflect a portion of those events, memories, and people? So, with gnashing of teeth and some tears, we forged ahead and began to reshape our purpose. Ultimately, we increased our yearbook coverage to represent our entire school — all students at least 3 times. Here are 5 ways that any staff can maximize coverage in your yearbook.

1) Creative Projects Yield More Diverse Pictures

Most of the time students stick to one group or set of friends because that is easy and safe. Yearbook students are no exception. One way to ensure diverse coverage and to increase yearbook coverage is to assign staffers projects that reach out to different students throughout the school. If staffers have a task (attached to a grade), that pushes them out of their comfort zone, then they can reach out to more students. Not only does this begin to build more opportunities for coverage, but it also begins to build trust bridges between the staff and the student body. If the students see that we are reaching out to all students, no matter what group, then they begin to see value in what we are doing. And that, well, that affects our bottom line. Over the years, I’ve done several projects that promote coverage. The projects always have a theme, require an interview and picture, and must be presented in class. That ensures my staffers are reaching out to a variety of other students, we are collecting good pictures, and I have a grade for my grade book. Check out a few of the projects I’ve done in the past that really ignite some great discussion and images. Find several ready-to-go projects in my Yearbook Curriculum.

2) Offer Incentives to the Student Body

Whether you are having to repair the relationship between your yearbook staff and student body or not, there is always a struggle to get student buy in. Issues include student shyness, teenage angst, rival groups, and even more. Knowing how to reach out is a struggle because we don’t want to embarrass anybody, but we also know we have a task to do. We want everyone, and we really want them at least three times. That is a tall order, I know, but it makes for a much more meaningful book. Here are a few ways we get kids involved, which makes their participation seem more like it was on their terms than ours and increases coverage.

Social media is your friend when it comes to yearbook. Kids are always taking a selfie or posing with their friends before a game, but they would never feel comfortable letting a staffer take their picture. Set up a Dropbox, email, Facebook group, or Instagram where students can submit their own pictures.
Everything doesn’t have to be a secret! Feature images and spread sneak peeks in the hallway.
Another idea to get stellar images from students is to host a photo contest. I set up 5 or so categories (school spirit, landscape, illustration, etc.) and let students submit their images. We get our yearbook representative to help us judge (sans names), and those students win a small prize. Plus those images with the photographers’ names are featured in the book and in a hallway display, and you can use all the other images, too!
Post the index or write individual notes to place on students’ lockers telling them a few pages they are featured on.
No one can resist a sweet treat! Invest in some candy to give students who are willing to pose, and you will have line.

3) Redesign Spreads to Get in More Coverage

Thoughtful design and layout plays a big role in how many students you can cover in a book. My book is about 180-190 pages, the smallest trim size available, and we have about 550-600 students. Some pages you may have not thought of to use for coverage include business advertisements and index. If a business has affiliations with a student, maybe they would like to give a shout out on their ad. Another type of ad that generates both coverage and money is the Senior Memory Ad paid for by the family of the senior. Also, you can include sidebars or photo bars on the portrait pages or club group pictures in the reference section. Just get crafty, shrink those mugs, and move in some cute packages with tons of interesting pictures and coverage. Most kids don’t love their school picture anyway. Use that space to cover them in a more natural, fun way.

4) Think Beyond Pictures for Coverage Opportunities

Words and numbers “count” as coverage, too. Plus, this strategy really helps with increasing yearbook coverage of those super shy students I mentioned above.

Include authentic quotes from students in all body copy and captions.
Use charts and graphs that relate to your theme to showcase survey results that include entire classes or groups of students. Tag all the names of students surveyed, and add a picture/quote/response from one or two of the students (depending on how much room you have).
Scoreboards for sports seasons reflect entire teams. With a quick quote or image carefully placed, those stats have extra meaning.
For students without a portrait in the picture section, be sure to create a list of “not pictured” students at the end. They need to be documented as part of the class even though they didn’t have their picture made for whatever reason. Tag those names to another picture on the page, so it populates to the index flow (if your publisher has that feature.)

5) Maintain a Diverse Staff

Birds of a feather flock together, right? Yearbook can definitely be its own little tribe (and that’s ok), but staffers must be open-minded and invested in the goal. I think part of the problem I had when I first started was that yearbook class was only for seniors. It was an exclusive ~~entity~~ clique, and the privilege was there to be taken advantage of. Only certain people were able to join, and everything was a secret. I want my staff to think of themselves as working for the school, not the other way around. We are creating a gift for everyone. If possible, take applications to see what qualifications students have and how diverse they are with their interests, activities, and skills. Accept applications from sophomores, juniors, and seniors, so that it is easier to reach out more. Once you have an established staff, be sure to keep it mixed up to avoid cliques forming inside the staff. Randomly assign projects and keep page assignments thoughtful and purposeful. I also assign each of my staffers “families” from the student body. Basically, I get every student in the school and divide the names among my staffers. They are responsible for making sure every person in their “family” gets covered. This one strategy (aside from the mindset shift) has made the biggest impact over the years in increasing coverage. Find a printable and digital application in my Yearbook Starter Kit for Advisers.

Covering each student at least three times is a huge task, but one very
worthy of our time and attention. We’ve never had 100% coverage of every
student three times, but we’ve gotten close — upwards of 80% for several consecutive years. Increasing yearbook coverage is something we start focusing our energies on from the first week of school. Be organized, keep lists, and make sure it’s everybody’s task. Challenge your staff to see how many different people they can cover on a page and offer incentives to them. It is a struggle, but it’s a productive one. Everybody wants to be part of a group — part of something — and the yearbook is for sure the ONE THING of which ALL students can be a part.

Written by: Julie Faulkner, updated 2020

5 Ideas for Back-to-School in Yearbook Class

5 Ideas for Back-to-School Yearbook Class

Being the yearbook adviser allows me to spend time being creative alongside my students. We have a very open environment where we share ideas and issues openly. However, building up this type of environment does take some time and nurturing. Even though students take a lead role in yearbook class, it is important to set the stage for a structured class right from the start. Here are 5 ideas for back-to-school in yearbook class!

TEAMWORK

The idea of teamwork cannot be considered cliché in a yearbook class, if things are going to run smoothly. While I do typically assign students individual tasks to complete regarding pages and photography, etc. if we are going to make the most out of everyone’s talents and time, the staff must learn to lean on one another. By the same token, each staff member must step up to the plate to be reliable. Doing a few teamwork challenges at the beginning of the year can really help students get to know each other and build up trust. One successful teamwork activity I have done is The Marshmallow Challenge: Can you build the tallest tower to hold up your marshmallow before the clock runs out? After the contest, I have students reflect on their process afterwards. It was crucial that they talked through the process to determine what worked and what didn’t. Another fun teamwork challenge for back-to-school in yearbook class is an escape game. I have a few ready-to-go escape games that would be perfect for a yearbook class. Click here to check those out.

SCHOOL SPIRIT

When I first was asked to be the yearbook sponsor, the staff consisted of only seniors and so were the pages of the book. It was my first goal to stress that the book we create is a book for everyone. The yearbook staff’s job is to tell the story of the entire student body, not just the story of a few. We wrote this motto: “Everybody’s Story. Everybody’s Book” — and I held them to it. To ensure we were covering more people, we made lists and checked them off. I assign each staffer a group of students in the school that they have to reach out to and cover throughout the year. The entire student body is covered that way. Staffers write welcome notes to their new “families,” and throughout the year we plan gifts for the entire student body. Staffers worked to attend events they would have never attended before, and we reached out to different friend groups. It took our staff a while to build up trust from the student body after having an exclusive book for so long, but we got there.

One teaching activity that I do every year back-to-school in yearbook class to remind the student body that we care about them is my Yearbook Class Back to School Activity: The World’s Smallest Interview, which is part of my Journalism Interviewing Complete Teaching Pack. Another activity that works really well is my selfie project. This informational hot topics lesson gets my students thinking outside their own circle of friends.

Yearbook Info Text Hot Topics Lesson with Photo Project, Selfie Obsession

GIFTS AND GOODIES

Yearbook advisers and veteran staffers know that taking yearbook class is no cakewalk. It is a 9-5 (to give a little Dolly shout out here) commitment. It is a huge responsibility to be on yearbook staff, and I believe my students deserve to know that I value them! Each year for back-to-school in yearbook class, we design a staff shirt that suits their personality and alludes to the theme of our book. We always put our “catchy saying,” book name, and year on the front. On the back they love for the word STAFF to be written across the top! So, I happily oblige them. I even order myself a shirt, too, and we wear them throughout the year. You can usually order custom t-shirts for around $10 each at a local shirt shop. Another thing I like to do for the staff is periodically bring them treats. Sometimes I include a message. Other times I just have chocolate and coffee handy.

ORGANIZATION

A little bit of order promotes fairness and reduces anxiety. We already have enough of that, so we don’t want to create more. There are so many moving parts to operating a successful yearbook staff. Without proper organization and a plan in place, things, and people, are forgotten.

To ensure all ads are evenly distributed and sold and that all pages are assigned evenly and are being maintained we keep tally in Excel.
Having a plan and process for checking and storing equipment is also vital for a yearbook class.
Be sure to keep a printed copy and an electronic copy up-to-date of the ladder! It is tragic if something happens to the ladder!
I also publish all due dates and assign photography beats at the beginning of the year so staffers can take ownership in managing their time getting pages complete. Tools to do that are included in my full Yearbook Curriculum.

BELL RINGERS

For taking yearbook class in the high school where I teach, students get a fine arts credit for taking the class. I submit paperwork to the state each year, and they are approved for FA credit rather than elective credit. Therefore, I have worked the past few years to develop lessons that meet those requirements and improve the quality and content of the book, too. Even before students were getting the fine arts credit, we worked through lessons each day to improve our photograph, design, writing, and more. One of the ways I do that is with my yearbook bell ringers. They not only deliver mini-lessons and materials, but also they are perfect for kicking the class off on the right foot. Bell ringers are huge for class management and structure. The yearbook bell ringers I’ve created come in three formats: projectable, printable workbook, and digital workbook format. I begin the bell ringers on the first full week of school to set the stage that we will be treating yearbook class like our other academic classes as well.

If you are a new yearbook adviser, check out my blog post here: Tips for New Yearbook Advisers. I also have a video for tips for getting your yearbook going over on my Facebook page. You can also get more great tips, freebies, and access to webinars for yearbook/journalism by joining my Yearbook Advisers Facebook Group. It’s free to join!